Interview with Envoy Excellency Ms. Marina Zevedeou, CEO – Aspen Trust Group

Aspen Trust Group

How does Aspen Trust Group’s “financial architects” approach differentiate your services from traditional financial and corporate advisory firms?

The Aspen Trust Group is one of the pioneers of the corporate service industry in Cyprus. Since our establishment in 1998, we have been providing financial management, consulting services and international structuring solutions to Corporates and High Net Worth Individuals. Specific services include the setup and management of entities globally, legal and administration services, banking, tax compliance and tax planning, accounting and financial reporting, payroll, financial management and restructuring, re-domiciliation, patent registration, residency and immigration, cross-border mergers, family office services, intellectual property consulting and headquartering.

What differentiates us is our philosophy—we are financial architects, not traditional advisors. We design integrated, long-term sustainable and holistic structures, tailored specifically for the cross-border needs between India, Cyprus, and Europe.

We are passionately proactive, carefully reactive, and we hold our clients by the hand at all times.

We work closely with corporate and private clients to deliver strong, flexible, and evolving solutions. This is the Aspen tree philosophy—rooted in the interconnected Aspen forest, where trees share a unified root system and are flexible enough to bend and withstand pressure. Like this forest, we are deeply connected and globally aligned, while remaining adaptable to our clients’ needs. Our advice is resilient, built to last, and responsive to change.

What are Aspen Trust Group’s key priorities for collaboration with India during the upcoming visit with the President of Cyprus, and in which sectors do ASPEN see the strongest opportunities for partnership?

As CEO of the Aspen Trust Group and President of the Women’s Indian Chamber of Commerce and Industry in Cyprus (WICCI Cyprus), I have been actively working to strengthen Cyprus–India business relations. This includes advocating for a direct airline connection, promoting the Cyprus Film Scheme in Bollywood, and supporting awareness of the Cyprus IP Regime to help Indian tech companies expand into Europe.

For the upcoming Presidential delegation to India, our priority is to position Cyprus as a strategic gateway for Indian businesses entering the West. We aim to support Indian entrepreneurs and companies through services such as European company setup, business expansion, cross-border structuring, and access to European banking and financial institutions.

We see particularly strong opportunities in sectors including technology, fintech, intellectual property, film and production, pharma and healthcare, as well as immigration and residency services. These are areas where Cyprus offers competitive advantages and where Indian businesses are actively expanding globally.

With over two decades of experience, we have worked extensively with clients investing both in and out of India. International Investment Banks marking the FT100 rankings, investing into India, had been serviced by the Aspen Trust Group under my leadership for many years.

You have been recognized for leadership and innovation in the financial sector – what leadership values or strategies have been most important in guiding Aspen Trust Group’s success?

Since acquiring Aspen Trust Group in 2019, I faced the immediate challenge of the COVID-19 pandemic. This required decisive leadership and a strategy grounded in grit and adaptability, which not only sustained the business but strengthened and repositioned the Group for long-term growth.

Since then, my leadership and innovation have been recognized by international platforms such as City wealth, including the GOLD Power women Award as Woman of the Year – Leadership – Financial Organization (CEO and Board Member) in 2022 and the 2026 Women of the Year – Leadership award.

At our core, we are guided by integrity, trust, and a strong client-centric approach, building long-term relationships across markets such as Cyprus and India. We also place strong emphasis on our people, with a diverse and inclusive team (over 50% women), which drives innovation and collaboration.

Ultimately, we see our clients as part of our extended family, supporting them with tailored solutions at every stage of their growth journey.

Looking ahead, what is your vision for Aspen Trust Group in terms of sustainability, global expansion, and adapting to emerging financial trends such as ESG and digital transformation?

Our Group has a strong international network across Europe, Asia, the Middle East, and the USA. Looking ahead, we aim to further strengthen our role as a global partner, with a focus on dynamic markets such as India.

Sustainability and ESG are central to our approach. We embed these principles into our structures to ensure they are responsible and aligned with international standards. In 2025, we participated in the Eco Vadis assessment and were recognized as a committed company.

At the same time, digital transformation is reshaping the industry, and we continue to evolve to support clients in a fast-moving, digital-first environment.

Conclusion

Cyprus will continue to serve as a strategic hub connecting Europe with India and the Middle East, and we aim to enhance this role through cross-border structuring and investment facilitation. We value the opportunity to contribute to and be part of this continued growth momentum.

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